Description
This role is a great fit for a Marketing Manager that wants to support the development and implementation of various marketing strategies, and lead a small team. The selected candidate will have the opportunity to play a vital role in a variety of marketing activities designed to help the company reach its goals. This terrific position is situated in Madison Heights, Michigan and is considered long-term employment.
Key responsibilities
– Assist in the facilitation of short- and long-term marketing plans and strategies, pricing policies and budgets
– Create and promote product marketing campaigns and promotional communications objectives, and manage marketing team
– Integrate the evolution of marketing programs with public relations events and focus on development of promotional advertising materials
Requirements
– Advertising and publishing knowledge as well as excellent communication, writing and analytical skills
– Adeptness in Adobe Creative Cloud
– Demonstrated knowledge of Marketing Strategy
– On-Page SEO experience
– Campaign Planning experience
– Google AdWords experience desired
– Knowledge of Google Analytics
– General familiarity with Social Media Campaigns
– Background that includes prior experience with administration and execution of electronic direct marketing campaigns, including database management and analytics
– 5+ years of marketing experience
– Mastery of using the Internet and basic office applications, as well as familiarity with design software applications and tools
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